Hyper-local D2C: 57× roas on ₹62k spend

Broke a revenue plateau with ₹62K of spend and 57× ROAS.

The results

The root cause we found

Revenue was stuck at ₹10–12L a month. Growth came from viral flukes, and there was no lean funnel to turn attention into orders.

What we fixed, in order

1. Content-style creatives that look native to the feed
2. Messaging written pincode by pincode, mirroring real behaviour
3. Conversion-focused landing pages
4. Ruthless tracking and pruning of anything that did not pay back

Proof that small brands scale with precision, not pressure.

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